Jrai harvest traditions take centre stage at Ia Pa new rice celebration

Two contestants from Gia Lai, Lê Phương Nghi and Trịnh Ngọc Huyền, have secured places in the Miss Vietnam 2026 finals after being named among the top 25 at the national semi-final in Hai Phong on October 10.

Residents of Bahnar and Jrai villages are using smartphones, social media and photography to bring their culture to wider audiences and attract visitors to community tourism destinations.

Gia Lai province will hold cultural performances, exhibitions and hands-on heritage activities throughout November to mark Vietnam Culture Day 2026, with November 24 as the focal point.

A traditional Jrai ceremony celebrating a new communal house will be recreated on the afternoon of October 31 at the foot of Chư Đang Ya volcano, as a highlight of Gia Lai’s International Gong Festival.

Students at Le Loi High School in Gia Lai province have recreated the cultural spaces of Plei Ơp village using 360-degree virtual reality and artificial intelligence, developing a digital tour intended to make its heritage accessible by smartphone.

Women artisans in Bahnar and Jrai communities are preserving traditional music by making bamboo instruments and teaching young people to play gongs, taking on roles long associated with men.

Bahnar Kon K’Đĕh women in Vietnam’s Gia Lai province are finding new markets for their traditional brocade through tourism and adapting their products to customer demand while preserving weaving skills passed down through generations.

Pleiku Museum has agreed a partnership involving 30 schools and seven localities to give students regular opportunities to explore history and cultural heritage during the 2026-2027 academic year.

In the early days of autumn, as the intense Central Vietnamese heat begins to ease and rain becomes more frequent, An Nhơn takes on a gentler character. The Côn River winds through villages, carrying silt and memories of a land that was once an imperial capital.

Gia Lai Province will hold its first province-wide singing contest in October, seeking to discover promising vocal talent and promote cultural and artistic activities across the province.

The first “Hà Thanh Colors - Radiance on Both Banks” Festival has created a new community space along the Hà Thanh River, bringing residents of Quy Nhơn and Quy Nhơn Đông wards together through cultural, sports and recreational activities.

Gia Lai is embracing the Mid-Autumn Festival with colorful lantern displays, lion dance performances and hands-on craft workshops, giving children and families new ways to enjoy the traditional celebration.

A cultural exhibition in Gia Lai is bringing together heritage, traditional crafts, local specialties and artistic performances from across Vietnam, creating a platform to promote destinations and strengthen links between culture and tourism.

The scientific conference was organized by the Gia Lai Provincial Museum in collaboration with the Southern Institute of Social Sciences.

Traditional theater in Gia Lai is turning to history not simply to recount heroic figures and events, but to connect a younger generation with the past through the distinctive language of hát bội and bài chòi opera.

Lê Kiều Oanh was crowned Miss Vietnam Entrepreneur Talent and Beauty 2026 on September 10, as the seventh edition of the pageant concluded at the Gia Lai Provincial Convention Center.

Vinh An Village in Bình Phú Commune, Gia Lai Province, will host the “Weekend Gong Night - Enjoy and experience” program on September 11, offering locals and visitors an opportunity to experience the cultural heritage of the Bahnar people.

An exhibition in Quy Nhon has brought together cultural traditions, heritage and tourism products from 16 provinces and cities, offering visitors a glimpse into Vietnam’s diverse cultural identity.

Traditional culture is being brought closer to children in Gia Lai through hands-on activities that allow them to experience gong music, xoang dances and hát bội art rather than simply learn about them through lessons.

Bitterness is the defining taste of traditional Jrai cuisine in Phu Tuc, where forest leaves, bitter vegetables and distinctive cooking methods have shaped dishes closely tied to the community’s way of life.

Gia Lai is seeking to shift its approach to culture from preservation alone towards sustainable promotion of heritage values, with provincial leaders calling for cultural resources to be transformed into distinctive products that support socio-economic development.

Gia Lai has significant potential to turn its centuries-old connections between the Central Highlands and the sea into a new source of economic growth, with maritime heritage, tourism and cultural industries forming part of an integrated development strategy.

Gia Lai artists have emerged as leading contributors to the 30th Regional Fine Arts Exhibition for Region V - South Central and Central Highlands, accounting for three of the nine award-winning artists and the largest number of works submitted by any participating locality.

(GLO)- Nearly 500 artisans, performers, and athletes gathered at the first Phu Tuc Commune Ethnic Cultural and Sports Festival in 2026.