Gia Lai enterprises drive sustainable growth through authentic brand building

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Businesses across Gia Lai province are redefining growth by building brands rooted in authenticity, sustainability, and social responsibility. 

With over 10,000 enterprises contributing billions of dong in taxes and employing tens of thousands, the province has become a hub of innovation and resilience in Vietnam’s Central Highlands.

BIDIPHAR: Quality and ESG leadership

Among leading companies, Binh Dinh Pharmaceutical and Medical Equipment Joint Stock Company (BIDIPHAR) stands out for its management excellence and sustainable development goals. Ranked among Vietnam’s Top 4 most reputable pharmaceutical firms, BIDIPHAR recorded revenue of VND 2,000 billion (USD 78.5 million) and a pre-tax profit of VND 335 billion (USD 13.1 million) in 2025, providing employment for 1,400 workers.

General Director Pham Thi Thanh Huong said, “Quality is the soul of the enterprise.” She affirmed that BIDIPHAR’s development follows ESG principles, focusing on environmental protection, social responsibility, and strong governance, while aiming to enter Vietnam’s Top 3 most reputable pharmaceutical manufacturers. Over four decades, the company has earned trust for integrating medical ethics with sustainable growth.

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BIDIPHAR leadership receives the Top 50 Most Efficiently Operating Companies in Vietnam award. Photo: Hai Yen

My Quang building materials: From local start-up to thriving ecosystem

Reflecting the local entrepreneurial spirit, My Quang Building Materials Joint Stock Company (Quy Nhon Dong Ward) evolved from a small firm with VND 15 billion (USD 590,000) in revenue in 2014 to an ecosystem generating over VND 60 billion (USD 2.36 million) annually, employing hundreds.

Chairman and CEO Vu Hong Quan said, “A brand is not built solely on profit, but on integrity and community value.” The company’s success underscores how economic growth can align with human values and social progress.

Hoang Giang Trading: Exporting innovation and sustainability

In manufacturing, Hoang Giang Trading Co., Ltd. (Tuy Phuoc Tay Commune) produces high-end indoor and outdoor furniture, exporting 500 containers per month and employing more than 2,000 workers.

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Provincial leaders visit the production plant of Hoang Giang Trading Co., Ltd. Photo: Hai Yen

Director Phan Hoang Quy said the company adapts continuously to meet global standards, holding ISO 9001:2015, ISO 14001, BSCI, and FSC certifications. This commitment to green production and the circular economy positions Hoang Giang among Vietnam’s sustainable export leaders.

Phu Tai JSC and Vinh Hiep Co., Ltd.: Taking Gia Lai to the world

Phu Tai Joint Stock Company, with over 7,000 employees and 20 subsidiaries nationwide, has been named a “reputable export enterprise” for multiple years and ranks among Vietnam’s top 500 largest enterprises. Its products reach more than 40 countries, solidifying the global footprint of Gia Lai’s industries.

Meanwhile, Vinh Hiep Co., Ltd. (An Phu Ward) exemplifies Vietnamese agricultural ambition. In 2024, it achieved USD 525 million in coffee export turnover, representing 10% of Vietnam’s total coffee export value, and aims to exceed USD 700 million in 2025.

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Mr. Thai Nhu Hiep, General Director of Vinh Hiep Co., Ltd., receives the Asia-Pacific Outstanding Entrepreneur Award. Photo: DNCC

Founder and General Director Thai Nhu Hiep, also the creator of L’amant Café and an “Asia-Pacific Outstanding Entrepreneur”, said: “We do not simply export coffee, but the cultural values and resilient spirit of Vietnamese people.” The company supports 10,000 farming households and promotes green, sustainable agriculture across more than 60 export markets.

Gia Lai’s business vision for the future

From pharmaceuticals and construction materials to furniture and coffee, Gia Lai’s enterprises share a unifying vision: building credible, value-driven brands that combine economic growth with social progress. Their success stories demonstrate a collective shift toward sustainable development, innovation, and ethical business practices that define the province’s economic future.

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The coffee export warehouse of Vinh Hiep Co., Ltd. (An Phu Ward).

Gia Lai coffee exports near $1 billion in 2025

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